The new Bulls kit will be linked with Captain America in the 2019 Super Rugby season. Photo: Supplied

Rugby and superheroes will combine forces in an effort to draw more fans to stadiums in next year’s Super Rugby tournament.

SA Rugby, SuperSport and Vodacom on Tuesday announced a partnership with Marvel to “bring Super Heroes to life”.

Some of Marvel’s most iconic superheroes will join forces with South Africa’s most powerful rugby stars to turn every one of the South African derbies in next year’s Super Rugby season into an action-packed adventure in and outside the stadiums.

Each of the South African Super Rugby teams will be assigned a Marvel Super Hero as their look for the home derbies next season.

The Bulls kit will be emblazoned with the colours of Captain America, the Lions will channel their inner Spiderman, the Sharks’ kit will be inspired by Black Panther and the Stormers will be wearing Thor’s colours.

Of the move, Saru CEO Jurie Roux says: “Super Rugby has always been about entertainment and providing supporters with something new, and in 2019 we will definitely achieve that with this exciting endeavour with Marvel.

“The global rugby landscape is changing and teams across all continents are trying new things to further raise the interest of fans.

“We envisage reaching new audiences and gaining new supporters for our franchises and the game as a whole in South Africa.”

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