Lifeline SA chief executive Molefi Takalo said the number of GBV distress calls had shot up from 12 000 to almost 80 000 since the first week of the shutdown.
“The number of interactions we’re receiving through the line are astronomical during this time of restricted movement.”
The Carling Black Label #NoExcuse initiative recently started a WhatsApp line as a platform for victims and perpetrators of GBV.
Takalo said the phone-in service made it more convenient for victims and survivors to quickly get help, reports The Star.
“The daily interaction rate has increased tremendously and the volume of calls is 10 times higher,” he said.
The campaign is not only a reporting platform for victims, but is also aimed at men who are struggling to deal with their frustrations during the lockdown.
Dr. Musawenkosi Mthombeni, the campaign’s ambassador, said abuse was a silent killer.
“It’s important that those who are looking for help in situations of abuse, whether the victim or the aggressor, are able to get help through platforms such as this #NoExcuse WhatsApp line.”
Carling Black Label brand director Arné Rust said: “Our stance is that it takes true bravery to fight GBV. It takes bravery to report it, to talk about it, and most importantly it takes a huge amount of bravery to reach out and get help.
“Our role as #NoExcuse is to make this difficult process easier for those in need.”