SEDUCTIVE: Rihanna in her new Savage X Fenty underwear range. Picture: Supplied. SEDUCTIVE: Rihanna in her new Savage X Fenty underwear range. Picture: Supplied.
We're barely into January but Rihanna is already warming up for Valentine’s Day.
The sexy singer, real name Robyn Rihanna Fenty, has stripped down to show off her new Savage X Fenty underwear range.
And by wearing her own undies, she not only saves money on employing models, but has built up a billion rand fashion empire.
The 31-year-old Barbadian has become the world’s highest female earner in music, according to Forbes, with a net worth of $600 million.
For her latest collection, Riri has teamed up with designer Adam Selman.
Smoking-hot images from the photoshoot show Riri wearing red stockings, suspenders, knickers and heels as she poses in a neon-lit bedroom.
RED-HOT: Rihanna in her new Savage X Fenty lingerie range. Picture: Supplied.
The Diamonds hitmaker seductively looks towards the camera as she pouts while hiding beneath a puffy red coat and showing off the sexy underwear.
Adam says Rihanna handpicked him to work on the range.
“I saw Rihanna, and when we went in for a hug, she whispered in my ear, ‘You have to do Savage X with me’,” he revealed to InStyle.
SUCCESS: Rihanna made a success of her brand. Picture: Supplied.
“I was like, ‘OK, sure.’ We went about our business, and a few days later, she texted me like, ‘No, I’m serious. You have to do a collaboration with us’.”
The campaign of images are a throwback to the 1980s as she poses beside a lava lamp and reclines on an inflatable armchair.
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Adam explains: “I wanted to do something that was still in the spirit of Savage X Fenty, but give them an offering they didn’t have already. I really pushed into sexy ‘80s cuts, and was inspired by ‘80s lingerie and Frederick’s of Hollywood. I wanted to keep it cheeky and playful, so I added hearts, and ruffles, and a topless babydoll dress.”